IMMERSE by AVA X SMIRNOFF

Our evolving and blossoming collaboration with AVA continues into our fifth chapter…

This year, we are excited to announce the debut of IMMERSE, a newly constructed environment created by AVA in partnership with Smirnoff & Visual Spectrum Studio. Set to premiere at ATN24, IMMERSE will be nestled in a serene clearing at the top of the festival's lush woodland area.

IMMERSE promises an innovative shared experience for audiences of all ages, through a specially commissioned 360 audio-visual-arts experience. The immersive space will feature a spectacular lineup of leading DJs and visual artists.